If you’re launching a sequel or companion to a previously published book, how can you carry your audience to the new book? And how might your marketing strategy differ if the newest book is self-published, and the prior books were traditionally published? Beth Revis had … [Read more...]
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Top 8 Book Marketing Takeaways from DBW 2016
This week, Digital Book World held their annual conference on digital publishing in New York City. This year the conference was buzzing about book marketing, data, and discovery, among other topics. And from SEO to author branding, many sessions focused on connecting with … [Read more...]
Going from a Small Indie Press to a Traditional Print Deal
What does it take to get from a small, independent digital-first press to the New York Times bestseller list — and a deal for a new book with a Big Five publisher? Kate Moretti knows. That’s exactly what happened to her when she published her debut novel, Thought I Knew … [Read more...]
9 Free Tools That Can Help Build Buzz for a Book
Everybody knows buzz is an important part of book marketing. It can help catch book reviewers’ and bloggers’ attention, which can in turn drive sales. But how do you create buzz? How do you get people talking about a book? Obviously, one way is to get Beyoncé or Taylor … [Read more...]
How to Market An Ebook to a Niche Audience of Readers
Knowing how to market an ebook to a niche audience can help you run more effective promotions. This way, you can spend your money and time on channels that reach the readers most likely to purchase your books! First, you need to learn about your target audience, how they … [Read more...]
The Ultimate Guide to Book Marketing
LAST UPDATED MARCH 7, 2024 by AJ YEE At the BookBub Partners Blog, we've published dozens of posts on book marketing, publishing insights, and self-publishing tips. We've compiled these posts into an ultimate guide to book marketing as a digestible resource for all of this … [Read more...]
9 Ways Publishers Can Build Active Author Communities
An author’s career is fraught with emotional ups and downs, but the author community is a hugely supportive bunch. Indie authors often band together by participating in forums, forming writing groups, cross-promoting each other’s work, or even collaborating on multi-author … [Read more...]
Book Marketing Tips: 10 Steps for a Successful Ebook Price Promotion
When you consider book marketing, it’s important to remember that there are long-term strategies that include things like blogging, videos and podcast interviews, professional speaking, and email list building. But there are also short-term spike tactics that can lift your … [Read more...]
Why Indie Authors Should Adopt New Marketing Trends Early
Lindsay Buroker is a full-time independent author of fantasy novels. She self-published her first book in 2010, and now has over a dozen titles in the market. An early adopter of price promotions, Lindsay has worked with BookBub numerous times over the past two years, … [Read more...]
Why a Regular Release Schedule is So Important in Self-Publishing
Bella Andre is the New York Times and USA Today bestselling author of The Sullivans series. Originally a traditionally published author, she has become a self-publishing sensation after selling over 2.5 million copies of her books, and has been hailed as “one of the hottest … [Read more...]
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