If you’re self-publishing your books, formatting the finished versions and distributing them to retailers can be a complex process. Several book distribution services are available to make the process simpler, but each service works differently in terms of retailer access, … [Read more...]
How to Self-Publish a Book: Tips from Indie Authors
You’ve polished the final draft of your novel, and now you’re looking into self-publishing — you’re not alone! Over 1 million books were estimated to be self-published in 2017, and that number is only rising. With self-publishing comes a quicker turnaround to hit shelves, … [Read more...]
9 Book Marketing Goals You Can Accomplish With BookBub Ads
Whether you’re new to BookBub Ads or an experienced advertiser, you may not realize all the different ways this tool can help you market your books. BookBub Ads allows you to reach millions of power readers any time to promote any title, and with all the customization … [Read more...]
20 Fantastic Book Cover Design Resources
Most authors and book marketers know that covers are important — and that it can be worth spending money for a professionally designed cover. After all, a book’s cover design has a proven impact on sales. But where can you go for help with your book cover design? We’re … [Read more...]
Indie vs Traditional Publishing: Which Path Is Right for You?
There are many decisions a writer must make before getting their novel into the hands of eager readers, but one of the most daunting steps is answering this question: Which form of publishing is right for me? Both traditional publishing and independent publishing have … [Read more...]
How I Boosted Print Sales by Discounting My Ebooks
After struggling for more than a decade to establish myself in a writing and publishing career, I knew I wanted to give back to the community that had consistently helped me. Years of giving advice in online forums and in-person events led me to publish the Paper Hearts book … [Read more...]
Promoting a Series to Keep Readers Hooked
We authors often discuss how to promote individual novels. We know about running advertising campaigns, building mailing lists and websites, pricing and discounting, and so on. But trying to promote a series of novels is a different beast — you need to convince readers to … [Read more...]
Promoting a New Release with BookBub Ads [Case Study]
When author Lauren Blakely was getting ready to launch her new book, Mister O, she decided to experiment with BookBub Ads. Three months later, Mister O is a USA Today, Wall Street Journal and New York Times bestseller. Here’s how Lauren used BookBub Ads as part of this … [Read more...]
How I Launched My New Release and Sold 20K Copies
This summer I released Earth Alone, the first novel of my newest indie-published science fiction series, Earthrise. In its first seven weeks, the novel sold over 20,000 copies and received millions of page reads in the Kindle Unlimited library. Before the launch, my goal … [Read more...]
Marketing a New Book: 6 Tactics Authors & Publishers Love
When launching a new book, there’s a gamut of marketing activities authors and publishers can use to create buzz and generate sales. Despite that huge range of tactics, there are a handful of specific marketing activities that we hear authors and publishers buzzing about … [Read more...]