Ebook price promotions are a powerful tool for any author or publisher (chances are if you’re reading this article, you already knew that). As readers become more comfortable and fluent with all of the digital reading options available, promotions specifically keyed to … [Read more...]
Thea James
Thea James is the Director of Digital Strategy and Operations at Workman Publishing Company. Publisher of such blockbusters as What to Expect When You’re Expecting and Water for Elephants, Workman is known for their high-quality titles and innovative marketing strategies.