Over the years as an author, I’ve learned a lot and met almost every publishing goal I aspired to, including hitting the USA Today bestseller list and securing a multi-book traditional publishing deal. But one goal I was determined to reach demanded a different marketing … [Read more...]
3 Simple Steps to Maximize Free Book Downloads
Offering your book for free is a great way to hook readers into a series, grow your mailing list, and reach readers who wouldn’t take a chance on you at full price. But a free price tag doesn't do much on its own — you still have to get the book in front of readers. There … [Read more...]
Climbing Retailer Rankings with Featured Deals & BookBub Ads
For part-time authors who fit writing, marketing, and the business of being an author alongside a full-time career, every moment counts. So when YA fantasy author Kika Emers set out to promote a five-day free period for her contemporary fantasy novel Remember Pompeii, she … [Read more...]
How I Built a Street Team That Shows Up for Every Launch
I write contemporary romance as Melissa Dymond and dark romance as Lexi Davis, and across both pen names, I’ve built a street team of more than 600 readers. Alongside my newsletter, which has more than 25,000 subscribers, that community has become one of the most valuable … [Read more...]
How to Interpret Your BookBub Ads Results
Once you’ve learned how to create a BookBub Ads campaign, the next step is learning how to interpret its results. You’ll see metrics in your dashboard begin to populate shortly after your ad goes live — but when you look at those stats, can you understand what they’re … [Read more...]
A Day in the Life of a Part-Time Author
After surveying 500+ authors about how they spend their time, we asked authors to tell us more about their day-to-day — starting with a six-figure indie author and now romantasy author Megan Van Dyke. Megan shares how she structures her (rarely typical) weeks as a mom, the … [Read more...]
5 Reasons You Should Submit for a BookBub Featured Deal
We talk a lot here about BookBub Featured Deals and how to use them as part of your book marketing and promotion plans. But you may be wondering: What’s in it for me, really? More sales might be the first thing that comes to mind — and yes, a Featured Deal delivers on … [Read more...]
9 Ideas to Get More Value from Your Backlist Books
You don’t need to launch a new book to create exciting marketing opportunities — your backlist can also attract new readers and engage current fans. BookBub has been proving the power of backlist marketing for over a decade by helping older books find thousands of new … [Read more...]
Introducing: New in Kindle Unlimited
Today, we’re excited to announce a new addition to BookBub’s suite of book promotion tools: an email called New in Kindle Unlimited. Thousands of authors and publishers use Amazon’s Kindle Unlimited to reach voracious readers who subscribe to the all-you-can-read service … [Read more...]
8 Outside-the-Box Book Marketing Ideas You HAVE to See
Catching readers’ attention can be challenging in such a crowded book marketplace. The tried-and-true book marketing strategies — such as discounting backlist titles, sending email newsletters, and running display advertising campaigns — remain effective for generating … [Read more...]
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