When I indie-published my debut in late 2023, I had zero expectations. I had no platform, no presence on socials, no publishing history, and this was my first novel, which I was describing as cozy gothic. Today, the five-book series that began with Wormwood Abbey is … [Read more...]
Price Promotions
Dropping the price of your book for a limited time can dramatically increase sales and provide a halo effect! Check out the power of price promotions as a part of your book marketing plan.
How My Backlist Helped My New Book Profit Within a Week
Over the years as an author, I’ve learned a lot and met almost every publishing goal I aspired to, including hitting the USA Today bestseller list and securing a multi-book traditional publishing deal. But one goal I was determined to reach demanded a different marketing … [Read more...]
3 Simple Steps to Maximize Free Book Downloads
Offering your book for free is a great way to hook readers into a series, grow your mailing list, and reach readers who wouldn’t take a chance on you at full price. But a free price tag doesn't do much on its own — you still have to get the book in front of readers. There … [Read more...]
Climbing Retailer Rankings with Featured Deals & BookBub Ads
For part-time authors who fit writing, marketing, and the business of being an author alongside a full-time career, every moment counts. So when YA fantasy author Kika Emers set out to promote a five-day free period for her contemporary fantasy novel Remember Pompeii, she … [Read more...]
5 Reasons You Should Submit for a BookBub Featured Deal
We talk a lot here about BookBub Featured Deals and how to use them as part of your book marketing and promotion plans. But you may be wondering: What’s in it for me, really? More sales might be the first thing that comes to mind — and yes, a Featured Deal delivers on … [Read more...]
9 Ideas to Get More Value from Your Backlist Books
You don’t need to launch a new book to create exciting marketing opportunities — your backlist can also attract new readers and engage current fans. BookBub has been proving the power of backlist marketing for over a decade by helping older books find thousands of new … [Read more...]
Introducing: New in Kindle Unlimited
Today, we’re excited to announce a new addition to BookBub’s suite of book promotion tools: an email called New in Kindle Unlimited. Thousands of authors and publishers use Amazon’s Kindle Unlimited to reach voracious readers who subscribe to the all-you-can-read service … [Read more...]
Maximizing a BookBub Featured Deal: Amplifying Your Promotion
If you’ve read our recent post on how to best prepare for your BookBub Featured Deal, you might be wondering if there are ways to amplify your results once the deal goes live. And there are! We surveyed over 200 authors with recent Featured Deals to hear their best … [Read more...]
Maximizing a BookBub Featured Deal: Prep for Your Promotion
A BookBub Featured Deal can drive a wealth of new readers to your book — but what you do before your promotion runs can make all the difference. To help you set yourself up for success, we asked over 200 partners with recent Featured Deals to share how they prepared for … [Read more...]
The Book Marketing System Behind My Crime Thriller Career
I came to thriller writing after a decade as a clinical therapist — and it turns out a career spent understanding how brains work is a significant advantage not just for writing twisted crime fiction, but for marketing it. Over the last ten years, I’ve built a catalog of … [Read more...]
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