For many advertisers, choosing author targets is one of the trickiest parts of running effective BookBub Ads campaigns. Unlike other ad platforms that have a limited number of authors available to target, BookBub Ads lets you reach the fans of any author with a following on … [Read more...]
Price Promotions
Dropping the price of your book for a limited time can dramatically increase sales and provide a halo effect! Check out the power of price promotions as a part of your book marketing plan.
How We Boosted Our Anthology’s Retailer Ranking to #1
I collaborated with seven romance authors to publish a holiday anthology titled Hugs, Kisses and Mistletoe Wishes. Our goal was to discover new readers and maximize sales by cross-promoting eight books in one to a wide audience, a strategy that led to launching the ebook at … [Read more...]
How I Maximized My First BookBub Featured Deal
Firstly, if you have just qualified for your first BookBub Featured Deal (BBFD), congratulations! A little about me. I’m a steamy romance author publishing under the name Juliette N. Banks — my real name with an initial. For three (gulp) decades I’ve been a consumer … [Read more...]
How to Use BookBub with a Limited Budget
Marketing books can be expensive, and if you’re on a budget, navigating the costs of different opportunities may feel daunting. The good news is, it’s not impossible! BookBub’s full suite of marketing tools is aimed to support our partners with diverse needs and goals — … [Read more...]
How We Hit the USA Today Bestseller List with a Multi-Author Anthology
We are a group of romance authors — Sierra Simone, Joanna Shupe, Eva Leigh, Nicola Davidson, and Adriana Herrera — who joined forces to write a spicy little anthology, which began as a title: Duke I’d Like to F… DILF, but make him historical! The title came to Joanna … [Read more...]
How I Promoted My International BookBub Featured Deal
When I found out my third book, a new adult romance called What the Heart Wants, had been chosen for an international BookBub Featured Deal, I was ecstatic. I knew almost as soon as I had published the novel in October 2020 that I wanted to try for a BookBub feature. I felt … [Read more...]
How to Market Your Book to Get Worldwide Exposure
With growing book sales and millions of readers — the global ebook market was valued at $18.13 billion in 2020, and is expected to reach $20.74 billion by 2028 — international markets can be attractive targets for authors and publishers looking to expand their potential … [Read more...]
The Best Day of the Week to Discount Your Ebook
Should you schedule a price promotion for a Friday to reach readers before the weekend? Or is Monday better because people are checking their email? Our partners have many theories about the best day of the week to promote an ebook, but there is little consensus. So we did … [Read more...]
Chirp Deals: Tips on Optimizing Your Audiobook Submission
Exciting news! Submissions for audiobook deals on Chirp, our new audiobook retailer, are now open to everyone! (Read more about how to submit here.) The selection process for a Chirp Deal is similar to that of a BookBub Featured Deal. And just like with Featured Deals, we … [Read more...]
How I Hit a Bestseller List with a Traditionally Published Book
It’s almost every author’s dream: become a bestseller and hit those elusive lists. I’ve been chasing this dream in one way or another since I was a kid and started penning my first stories for my little sisters. But there’s more to becoming a bestselling author than just … [Read more...]
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