Looking to get the most out of an upcoming BookBub Featured Deal? Here’s something to keep in mind: Authors who claim their BookBub Author Profile before running a Featured Deal typically accelerate their BookBub follower growth after the deal. That means that if you’re … [Read more...]
Price Promotions
Dropping the price of your book for a limited time can dramatically increase sales and provide a halo effect! Check out the power of price promotions as a part of your book marketing plan.
11 BookBub Myths Busted
There are a lot of myths and misconceptions out there about how BookBub works — from how we select books to feature to what kind of behavior will get authors on a “blacklist” (this one baffles us!). We wanted to put some of the rumors we hear about most often to rest. … [Read more...]
7 Top Ebook Price Promotion Stats You Need to Know
Authors and book marketers are always looking for ways to increase discoverability and revenue of their backlist books, and price promotions are a known way to reach a high volume of readers. But how can you run the most effective promotion possible? Using data to determine … [Read more...]
How to Use Price Promotions to Market a New Book Release
When you release a new book, your existing book backlist can be a valuable promotional asset. Not only will existing fans gobble up your newest work, but discounting your own backlist book can help attract brand new readers and drive sales for a full-priced new book. In … [Read more...]
When is the Right Time to Discount Your Book?
Discounting an ebook can be an effective way to drive a high volume of downloads, increase revenue, boost a book up the retailer rankings, build author buzz, and more. And promoting that discount via services like BookBub can expose the book to millions of power readers … [Read more...]
The 4 Most Common International Ebook Discounting Errors
International markets can be an effective source for finding new readers. When you submit your book for a BookBub Featured Deal, you can choose to run a price promotion to all of our international editions, which include the UK, Canada, and India. This will help you find new … [Read more...]
5 Ideas for Promoting Your Ebook Price Promo on Social Media
Running a price promotion for your book — temporarily dropping the price and promoting the discount via a service like BookBub — is a great way to drive a large volume of downloads or sales. And the more momentum you get from your campaign, the higher you’ll drive your book … [Read more...]
Publishing a Sequel: 8 Book Marketing Tips You Need to Know
Whether you’re publishing the next book in a duology, trilogy, or a longer series, launching a new sequel is a huge opportunity to capitalize on the success of the previous books while capturing new readers. You’ll already have a built-in fan base eager for more, but you … [Read more...]
8 Reasons Your Ebook Price Promotion Didn’t Work
Running an ebook price promotion can be an effective way to drive a high volume of downloads, increase revenue, boost a book up a bestseller list, drive series sales, and more. But running a successful book marketing campaign requires more than just dropping the price and … [Read more...]
What is the BookBub “Halo Effect”?
Books featured in the BookBub email typically experience a significant spike in downloads, leading many titles to soar in their retailer rankings, perform better in recommendation algorithms, and sometimes even hit major bestseller lists like The New York Times or USA Today. … [Read more...]
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