When my first book was published, my family had $32 in the bank and a maxed-out credit card. I didn't have money left, but what I did have was 27,000 followers on TikTok. When Stone & Sky released, we grossed over $40,000 in the first three months, and we've never looked … [Read more...]
Guest Posts
From authors to literary agents to publishers, BookBub’s insightful guest posts shed light on book marketing from the perspective of those in the industry!
Writer Conferences: What to Expect and My Tips for Prep
As an author, you may be used to spending time alone muttering to yourself as you write and rewrite that opening line to get it just so. But what about when you feel that craving to put on real clothes, leave the house, and speak to other humans? Zoom is great, but … [Read more...]
How I Use BookBub Ads to Sell Full-Price Books
For years, I believed BookBub Ads were only for discounted books. Every case study, every success story, every example I saw featured $0.99 books. Authors would drop their price, run a BookBub Ad, and watch the sales roll in. But not every author wants to discount. So … [Read more...]
Why Pinterest Works for Me as an Author, and Tips for You
As an author with multiple pen names, genres, and series, I hit a breaking point with social media. I was tired of chasing algorithms, spending endless hours scrambling for daily content, and watching my content fade away. I needed something sustainable. That’s when I … [Read more...]
Do Free Book Promotions Still Work?
I was about 12 when my hair went from entirely straight to very, very frizzy. It had become curly, but no one in my family recognized that yet. My 10-year-old brother, however, knew I had a problem. Kids at school had begun to mock me for my halo of frizz. So when, at the … [Read more...]
Why I Finally Built an Author Website for My Pen Name
I have two pen names, a long to-do list, and never enough hours in the day. For years, I told myself I didn’t need separate websites for each pen name. Readers would figure it out, right? Besides, the idea of building another site made my brain want to melt. I envisioned … [Read more...]
The Business Advice All Writers Need to Hear
I have worked in publishing since 2010 and have helped hundreds of authors over the years, from pre-publication writers to New York Times bestsellers. As a business manager and consultant for authors, I get asked a lot of questions about how best to publish, market a book, … [Read more...]
How to Start Your Nonfiction Book With a Bang
A common and misguided critique of nonfiction is that it’s boring or lacks narrative. But as anyone who reads nonfiction will know, narrative is one of the most important parts. Even if your book is all facts, you still need a thread of human interest to tie them together! … [Read more...]
How to Query an Agent: 10 Tips for the Submission Process
Many writers have the same fantasy: It involves writing “The End!” at completion of a first draft, sending it out to a top agent, and watching a six-figure contract magically appear in their inbox. Violà! But for most writers, this isn’t how it goes (even though we wish it … [Read more...]
How to Pitch Your Book to Local Media: 7 Tips from a PR Expert
For authors, securing media coverage is a powerful way to build credibility, generate buzz, and increase book sales. While national press is a coveted goal, local media offers a more accessible and effective way to start gaining visibility. Your community wants to celebrate … [Read more...]
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