Today, we’re excited to announce a new addition to BookBub’s suite of book promotion tools: an email called New in Kindle Unlimited. Thousands of authors and publishers use Amazon’s Kindle Unlimited to reach voracious readers who subscribe to the all-you-can-read service … [Read more...]
Audrey Derobert
Audrey Derobert is a product marketer on the BookBub Partner Marketing team, where she educates authors and publishers about how to effectively use BookBub's tools to achieve their marketing goals.How an Author Used BookBub Ads to Grow Sales Beyond Amazon
When most advertisers use BookBub Ads to promote their ebooks, they include a link to purchase on Amazon. But after getting started with BookBub Ads late in 2025, cozy mystery author Kitty Graham realized her books were continuing to gain organic traction on Amazon without … [Read more...]
12 BookBub Ads That Nailed a Seasonal Vibe
Whether your book is a summery beach read, a cozy Halloween mystery, or a warm Valentine’s Day romance, leaning into seasonal moments can be an excellent way to connect with readers who will love your book. We’ve gathered 12 examples of BookBub Ads that nail a seasonal vibe: … [Read more...]
Low-Budget Book Ad Testing for Beginners [Case Study]
Running effective ads requires the ability to pivot: You need to be ready to change your strategy or switch up your tactics based on the actual performance you see from your campaigns. But sometimes it’s not only your ads that change — your book can, too! Author Lisa … [Read more...]
Do BookBub Ads Work? Tips from Successful Advertisers
BookBub Ads is a powerful advertising tool for book marketers looking to connect directly with readers at the exact moment they’re looking for their next great read. And like any display advertising platform, getting BookBub Ads to work requires learning how to effectively … [Read more...]
What Does a Writer Actually Do? We Surveyed 500+ Authors
Being an author isn’t just about writing anymore. Authors — both independently and traditionally published — have to wear a lot of hats: writer, marketer, administrator, content creator, personnel manager, and operations manager, among others. With so many roles to juggle, … [Read more...]
8 Book Ads Readers Loved (That Are Easy to Create!)
A strong image is a key part of any successful ad campaign, because it’s all your readers see! You can use BookBub’s in-form creative builder to create strong book ad images from simple templates. But if you want to create your own designs, and you’re not quite ready to … [Read more...]
How One Author Grew Annual Revenue by 27x
When author Phillip Drayer Duncan was preparing to release the fourth book in his urban fantasy series The Blade Mage, he knew it was time to kick his advertising into gear. Book one in The Blade Mage series was released in 2020, with books two and three following in … [Read more...]
Tips for Troubleshooting BookBub Ads Campaigns
BookBub Ads is the most flexible tool we offer, and can be an effective option for driving sales, reaching new readers, and running cost-effective ad campaigns. But that flexibility has a trade-off: It can be hard to know what to change about your campaign to create a … [Read more...]
14 Creative Hooks That Drive More Ad Clicks
Display advertising can be an incredibly effective way to reach new readers and sell more books. But you only have a couple of seconds once a reader sees your ad to capture their attention — which is why your ad needs a compelling hook that will catch their eye and get them … [Read more...]
