Whether you’re looking to write to market or are scouring manuscript submissions for your next acquisition, knowing what tropes appeal to readers can help inform your decision. We see different trends in different categories. And studying these trends, especially those that … [Read more...]
50 Inspirational Marketing Tips from Authors [Free Flipbook!]
Marketing a new book can be a stressful endeavor. After all the hard work you’ve done to prepare for publication, you also need to take on promotional activities to drive sales and make the book rise in the rankings — all while starting to work on the next book! The good … [Read more...]
Ads Bidding for Authors: Strategy Guide + Bid Calculator
Online advertising can be an effective, ROI-positive option in an author’s marketing tool kit for driving book sales and getting exposure to new readers, but figuring out the economics of auction-based ads can be a confusing and time-intensive process. Running profitable ads … [Read more...]
Do BookBub Members Buy Full-Priced Books?
BookBub launched in 2012 with a single product: our Featured Deals Email, which curates the best ebook discounts available each day. Today, we have over 10 million members receiving these emails, and we help our partners sell millions of free and discounted ebooks every … [Read more...]
How Successful Authors Use Social Media: 23 Content Ideas
Social media can be a useful part of an author's platform, helping them connect with readers, fellow writers, and the publishing community. But deciding what content to post next can be a struggle. So how do successful authors use social media to engage with their fans? And … [Read more...]
Writing Process Tips: How to Juggle Several Books in Progress
So, real talk. I write four books a year — more or less — plus half a dozen short stories and pitches for new projects. That’s not counting travel, events, and promoting new releases. Up until 8 years ago, I held on to a full-time, high-pressure day job, too. Sounds … [Read more...]
12 Common Writing Mistakes Even Bestselling Authors Make
Have you ever bought a New York Times bestseller and found a typo or a glaring mistake? It’s happened to most of us. Writing mistakes can detract from the overall impression of quality readers expect of a published book. This can lead to negative reviews and low ratings, … [Read more...]
20 Podcasts for Authors on Writing, Publishing, and Book Marketing
Wish you could get a free education in writing and publishing? Publishing-related podcasts can provide just that, and the number available has exploded within the past couple of years. Many aim to provide writers with craft tips, career inspiration, productivity hacks, book … [Read more...]
14 Ideas For Getting More BookBub Followers
Getting more BookBub followers can help widen an author’s reach and ultimately increase book sales. The more followers an author has, the more people will receive dedicated emails from BookBub notifying them about the author’s new releases and price promotions. Plus, getting … [Read more...]
Biggest BookBub Ads Mistakes Authors & Marketers are Making
Running online advertising campaigns can be challenging! Between finding the right target audience, optimizing your creative, and perfecting your budgeting, bidding, and pacing strategies, there are a ton of decisions to be made and many different elements to tweak and test. … [Read more...]
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