The book launch. Whether it’s your first precious baby leaving the nest or number double-digit joining a long line in your series, the launch is always stressful… but each one is also a great opportunity. If you talk to ten different authors, you’ll likely get ten … [Read more...]
9 Unique Ways Authors Engage Readers Through Live Streaming
Live streaming is a great way for authors to connect with and grow their audiences of readers. With a live streaming platform, you can reach fans all over the world and interact with them in real-time via video, live chat, commenting features, and more. With several … [Read more...]
BookBub Ads 101: How the Auction Model Works
If you’re familiar with our editorially curated deals on BookBub and Chirp, you probably know that featured deal pricing is relatively straightforward: Advertisers pay a flat price based on the category and discount price of the promotion. BookBub Ads are different: … [Read more...]
Book Bundling Strategies You May Not Have Tried (Plus Examples!)
If you’ve published a series or have an extensive backlist, repackaging some of these books into a box set can be a great way to revive sales. Especially if you make the cost of the box set less than the combined cost of the individual books, a box set promotion can attract … [Read more...]
Goals for the New Year: Ideas and Advice from 52 Authors
To kick off the new year with some inspiration, we asked our blog subscribers to share their writing and business plans for 2023, as well as advice for other authors. We received a wide range of responses, but one thing these authors all agreed on: Goals are important! No … [Read more...]
10 Top Book Marketing Articles from BookBub in 2022
What a year! 2022 saw more authors using crowdfunding platforms, adjusting to major changes in digital advertising, rekindling interest in backlist titles on TikTok, and finding success with many more exciting new developments in book marketing and publishing. Here on the … [Read more...]
The Best BookBub Ads of 2022
As the end of the year approaches, it’s time to share the best BookBub Ads campaigns from 2022! There are many different ways to run successful ad campaigns, so these ads represent a range of genres, book prices, and advertising strategies — we hope one of these examples … [Read more...]
Ultimate Guide to Self-Publishing & Book Distribution Services in 2022
If you’re self-publishing your books, formatting the finished versions and distributing them to retailers can be a complex process. Several book distribution services are available to make the process simpler, but each service works differently in terms of retailer access, … [Read more...]
Why I Gave My Professional Book Covers a Makeover
In 2015, I worked with a professional cover designer for the first time on my historical fiction series, The Troubadours Quartet. I loved the result, but I didn’t know then: who would read my books and what kinds of covers would attract them how my cover designer … [Read more...]
11 Top Tips for Choosing BookBub Ads Author Targets
Targeting BookBub Ads by author interest is one of the best ways to reach a highly engaged audience. While other ad platforms have a limited number of authors available to target, BookBub Ads lets you reach the fans of any author with a following on BookBub. But with … [Read more...]
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