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12 Top Audiobook Ads Readers Want to Click

September 3, 2020 by Carlyn Robertson

Audiobook Ad Featured Image

If you’re looking to drive more audiobook sales, you can now target audiobook listeners with your BookBub Ads campaigns. But we often get questions about what creative designs work best. Do the same design elements from successful ebook ads work when you’re promoting … [Read more...]

How to Promote a Cookbook: 15 Ideas from Authors & Publishers

August 27, 2020 by Diana Urban

How to Promote a Cookbook: 15 Ideas from Authors & Publishers

Even before the COVID crisis, which caused a dramatic increase in people cooking and baking at home (54% and 46%, respectively, according to one survey), cookbook sales were already on the rise. According to NPD, cookbook sales during the first six months of 2018 were 21% … [Read more...]

11 Authors on YouTube With Writing & Publishing Tips

August 20, 2020 by Leila Hirschfeld

Authors on YouTube with Writing & Publishing Tips

If you're on the lookout for free resources on writing and publishing, YouTube has a treasure trove of helpful advice from successful, experienced authors. Many of them have generously shared craft tips, insightson the publishing process, and advice on book … [Read more...]

How Your Book Price Impacts Your Ad Results

August 13, 2020 by Carlyn Robertson

How Your Book Price Impacts Your Ad Results

We know that the price of a discount has a huge impact on the click and sales rates for Featured Deals — but what about for BookBub Ad campaigns? Should you always include a price in your ad image? Which deal prices drive the most clicks? We analyzed over 1,000 recent ad … [Read more...]

The Ultimate Collection of Audiobook Marketing Examples [Free Download]

August 6, 2020 by Diana Urban

The Ultimate Collection of Audiobook Marketing Examples

The audiobook market is one of the fastest-growing segments of the publishing industry. According to the Audio Publishers Association, it grew an estimated 16% from 2018 to 2019. And Findaway Voices recently shared that the growth they’ve seen from self-published authors and … [Read more...]

How Promo Stacking Helps Authors Hit Bestseller Lists

July 30, 2020 by Diana Urban

How Promo Stacking Helps Authors Hit Bestseller Lists

Hitting a bestseller list is no easy feat, but with the right budget and coordinated strategy, it’s not outside the realm of possibility. While there’s no single formula for hitting a list, we’ve seen several authors successfully hit the USA Today or retailer bestseller … [Read more...]

How to Promote a Book Launch (and How BookBub Can Help!)

July 23, 2020 by Diana Urban

How to Promote a Book Launch and how BookBub Can Help Featured Image

Are you planning to promote a book launch soon? There’s a huge amount of book promotion tactics you can try — but which will sell the most copies? Which will give you the best shot at hitting a bestseller list? And if you’re a traditionally published author, what marketing … [Read more...]

How I Made More Money with a Free First-in-Series Book

July 16, 2020 by L.E. Wilson (Guest Blogger)

How I Made More Money with a Free First-in-Series Book

“Give away a year’s worth of work for FREE? Are you crazy?” This is what I would always think to myself when I heard a fellow author suggest making the first book in your series free to bring in new readers. However, I soon discovered it to be one of the best marketing tools … [Read more...]

35 Authors Using Pinterest for Book Marketing & Inspiration

July 9, 2020 by Diana Urban

23 Authors Using Pinterest for Book Marketing & Inspiration

If you’re not using Pinterest as a book marketing tactic, you might want to give it a try — it’s one of the largest social networks. According to the Pew Research Center, 42% of all online women and 15% of all online men use Pinterest. In case you're not familiar, it's a … [Read more...]

8 Tips for Improving the ROI of Your BookBub Ads Campaigns

July 2, 2020 by Carlyn Robertson

8 Tips for Improving the ROI of Your BookBub Ads Campaigns

BookBub Ads is a self-serve advertising platform that lets you easily reach the active book buyers on BookBub and Chirp. With complete control over your image, targeting, budget, and timeline, you can create a campaign tailored to your specific goals when marketing any … [Read more...]

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