Price promotions can be a super effective way to reach new readers and entice them to buy your book. While your first thought for promoting a discount may be to run a Featured Deal, BookBub Ads can also be a great tool for marketing your sale and hitting your goals for a … [Read more...]
11 Creative Ways to Boost Reader Engagement
Having loyal readers can make it easier for an author to sell subsequent books. While reader loyalty is primarily fostered from the love of an author's books, it can also be cultivated through online engagement. Getting readers to engage online takes time and effort, which … [Read more...]
50+ Publishing Resources You Should Know About
We know authors and publishers are always on the lookout for useful publishing resources, whether it’s a valuable industry site, distributor, content management platform, or any other service provider. So we decided to update our list of resources worth considering. Note … [Read more...]
Indie vs Traditional Publishing: Which Path Is Right for You?
There are many decisions a writer must make before getting their novel into the hands of eager readers, but one of the most daunting steps is answering this question: Which form of publishing is right for me? Both traditional publishing and independent publishing have … [Read more...]
How to Create Eye-Catching BookBub Ads Images
Marketing doesn’t have to be complicated! If you are like me and often overcomplicate marketing tasks, think of these words from Mad Men’s Don Draper: “Make it simple, but significant.” The way to significance in online marketing often starts with … [Read more...]
12 Questions to Ask When Hiring a Book Cover Designer
Your book’s cover provides a reader with a first impression of your work, and despite all advice to the contrary, people will judge your book by its cover. Reedsy found that professionally designed covers increased display ad clicks between 12.5% to 53%, and early BookBub … [Read more...]
A Guide to Getting More Reader Reviews
Obtaining reader reviews on retailer sites is critical for driving book sales. Reviews can lend books legitimacy and help readers decide whether they’re worth their money and time. According to a 2018 survey, 36% of BookBub members say book reviews from other readers can … [Read more...]
Tips for Troubleshooting BookBub Ads Campaigns
BookBub Ads can be an incredible tool for driving sales, reaching new readers, and running cost-effective ad campaigns. But because there are so many variables to adjust for each campaign, it can be hard to know what to change to find a winning combination and get the … [Read more...]
How to Promote Your Book for Free
So, you just put out a new book! (Hooray!) Or maybe you have that one book that never really got the sales or exposure you wanted it to get. With all the marketing tools available online, promoting a book — whether it’s a new release or a title that’s been sitting in your … [Read more...]
10 Top Book Marketing Articles from BookBub in 2018
Here at BookBub, we love helping authors and publishers learn to sell more books. One way we do this is by publishing actionable marketing tips and publishing insights on the BookBub Partners Blog each week. We aim to provide real-life case studies, ideas, and data from … [Read more...]
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