Today we’re excited to announce that BookBub’s Author Websites platform now includes built-in email tools designed specifically for authors.
Author Websites subscribers can now send email newsletters and updates to readers in minutes, right from their dashboard.
Email is one of the most powerful ways for authors to build direct relationships with readers — but it’s often time-consuming, complicated, and expensive to manage. We think email should be easier.
How Author Websites Makes Email Easier
The Author Websites email tool is different from traditional email marketing systems because it’s focused on authors and their unique email needs. It’s designed to simplify essential tasks like:
- Composing one-off emails to readers
- Announcing new releases, discounts, and preorders
- Nurturing relationships with readers via a regular newsletter
- Sending a welcome message when a new reader joins your mailing list
- Sharing recent blog posts
Author Websites email is designed to make these core author email tasks easier. Here are some of the ways it does that:
- Book details, including covers, descriptions, and purchase links, are automatically pulled into your emails
- Email templates match the branding you set up for your website
- There’s no tricky integration between software services required — your sign-up forms, landing pages, reader magnets, website, and email can all live in the same system
- It’s easy to import contacts from other systems
- Unsubscribes are automatically managed for you
How to Get Started with Author Websites Email
If you’re currently an Author Websites subscriber, you can now send emails to your readers from your Author Websites account. Just log in to your dashboard and look for the new “Send Email” page in your dashboard menu. You’ll be able to create a professional-looking message in minutes, then email it to all the readers on your mailing list.
If you’re not a subscriber, you can get access to the new emails tool by signing up for a free trial of Author Websites.
Email tools are available for Author Websites subscribers at no extra cost. The subscription price is still $9.99 per month. Currently we offer unlimited contacts and 10,000 sends per month. (If you’re interested in using the email features in Author Websites but want to send more than 10,000 emails per month, please let us know by filling out this survey.)
More to Come
One last thing: We’re excited about the essential email features you’ll find in Author Websites today, but we’re just getting started. In the weeks and months ahead we’ll be incorporating your feedback into the tool, adding capabilities and making it easier for more and more authors to send email.
