2020 was a challenging year, creating an unprecedented climate in which to publish and promote books. Here on the BookBub Partners Blog, we continued publishing actionable book marketing tips and publishing insights in the hopes that these real-life case studies and ideas … [Read more...]
A Message to Our Community: Our Efforts in the Fight Against Racism
Like so many people around the world, our team reacted with horror and despair to the killings of Ahmaud Arbery, Breonna Taylor, George Floyd, and so many other Black people killed by police or denied swift justice by the state after being killed. These dehumanizing … [Read more...]
How the Book Community Is Helping Children & Parents During COVID-19
With schools closed around the world, kids now depend on their parents and virtual learning for their education, and many parents are splitting time between their jobs and 24/7 childcare. During this time, authors, publishers, bookstores, and libraries have been providing … [Read more...]
How Reader Behavior Is Changing During the COVID-19 Crisis
Over the past few weeks, we've been aiming to share information on this blog that we hope is helpful to our author and publisher partners as they navigate the evolving COVID-19 crisis and its impact on the publishing industry. One question partners have been asking us is how … [Read more...]
Trend Watch Spring 2019: What BookBub Readers Are Buying
We often get questions from authors and publishers about what’s working well right now on BookBub. To that end, we’ve spoken with our editors to find out what BookBub readers have been buying lately across a few of our categories. We hope these insights help partners … [Read more...]
Do BookBub Members Buy Full-Priced Books?
BookBub launched in 2012 with a single product: our Featured Deals Email, which curates the best ebook discounts available each day. Today, we have over 10 million members receiving these emails, and we help our partners sell millions of free and discounted ebooks every … [Read more...]
Introducing BookBub Featured New Releases
Today, we’re thrilled to announce a new tool that will allow authors and publishers to promote new releases to BookBub’s audience of power readers: Featured New Releases. We know promoting new releases is one of the toughest challenges book marketers face in an … [Read more...]
7 Global BookBub Reader Trends You Need to Know
Since the launch of BookBub's first international edition — in the U.K. in 2014 — we've continued to expand globally and now offer partners the ability to reach BookBub readers in five major international regions. After analyzing our worldwide member survey data, we … [Read more...]
11 Things You Should Know About BookBub Subscribers
Our goal at BookBub is to share insights and information that will help our partners run smart book marketing campaigns, enabling them to reach millions of relevant readers. In that spirit, below are 11 key trends about BookBub subscribers that we discovered by surveying our … [Read more...]
8 Book Description A/B Tests You Need to See
At BookBub, we connect books to readers, and readers to books. One of the components that drives this connection is the blurb we write for each book featured in our Featured Deals email. A successful blurb caters to the settings, characters, and tropes our readers love — so … [Read more...]
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