With a vast array of retailers, distributors, and even time zones to navigate, mastering the logistics of discounting an ebook can be difficult. Below are two ways you can make your book free for a promotion, along with some tips and best practices to make the process … [Read more...]
Conrad Scoville
Conrad Scoville is a Product Manager at BookBub, and was previously Industry Marketing Manager. You can follow him on Twitter at @conradscoville.5 Test Results To Help You Market Your Ebook
At BookBub, we like to make decisions based on data. Results and analysis influence our pricing, our category offerings, the number of books we feature each day, and more. While it’s nearly impossible to rely on data alone to explain why readers buy the books they do, we … [Read more...]
How BookBub Determines the Cost of a Featured Deal
Many of our most frequently asked questions from partners relate to BookBub’s Featured Deal fees. Understandably, authors and publishers want to be sure they’re making a smart investment with each marketing dollar spent, which is why we’ve always provided information like … [Read more...]
Why Indie Authors Should Adopt New Marketing Trends Early
Lindsay Buroker is a full-time independent author of fantasy novels. She self-published her first book in 2010, and now has over a dozen titles in the market. An early adopter of price promotions, Lindsay has worked with BookBub numerous times over the past two years, … [Read more...]
8 Great Holiday Ebook Cover Designs
With the holiday season in full swing, it may come as no surprise that BookBub subscribers fall hard for covers featuring Christmas trees, snow-covered cabins, and other wintry themes. So in honor of the first snow of the year here in Boston, we’ve rounded up eight examples … [Read more...]
Does Discount Size Matter for Ebook Promotions?
As many of our partners know, a limited time price promotion can be an effective ebook promotional tool. But exactly how much do you need to discount your book in order to accomplish your marketing goals? Does the size of the discount matter? Or do readers just look for a … [Read more...]
Why a Regular Release Schedule is So Important in Self-Publishing
Bella Andre is the New York Times and USA Today bestselling author of The Sullivans series. Originally a traditionally published author, she has become a self-publishing sensation after selling over 2.5 million copies of her books, and has been hailed as “one of the hottest … [Read more...]
8 Cover Design Trends That Sell More Books
We’ve done a lot of testing to see whether covers actually impact book sales. Our results have shown that a cover alone can account for more than a 30 percent difference in clicks on a BookBub listing, and other sources have reported similar results. But knowing covers do … [Read more...]
Should You Discount Your Ebook?
Pricing is one of the most valuable ebook marketing tools you have at your disposal today. Whether you’re looking to launch a new book, reinvigorate sales for an old book, expand your audience, or hit a bestseller list, strategic pricing can help. BookBub has worked on … [Read more...]
Welcome to the BookBub Partners Blog!
At BookBub, we believe selling books directly to readers is the biggest challenge facing authors and publishers in the evolving publishing marketplace. On one hand, new ways to reach readers are cropping up every day, and communities of book lovers exist now that could … [Read more...]
