A few weeks ago, we discussed how to cross-promote your books in the back matter. This space is prime real estate for selling more of your other books. If your book is a great read or if it ends in a suspenseful cliffhanger, readers will be eager for more when they reach the … [Read more...]
How to Get Readers Hooked from Your Ebook Sample
Ebook samples are a great way to hook readers and get them interested in your story. But how can you make sure your first chapter entices readers enough to buy your book? One method is to create an “opening disturbance.” James Scott Bell, a bestselling thriller author and … [Read more...]
How to Improve Your Description Copy to Sell More Ebooks
Your book description on retailer sites like Amazon is one of the most important ebook marketing elements at your disposal. Your cover and title will catch potential readers’ attention, but your description is what will make the sale. The strongest part of your description … [Read more...]
4 Book Marketing Goals You Can Achieve with Price Promotions
We already know that running price promotions is an effective book marketing tactic. But before you drop the price of any of your ebooks, you should have a specific goal in mind. Without a clear goal, it will be impossible to measure whether your promotion was a success. And … [Read more...]
6 Ways to Get More Readers to Review Your Book
Reader reviews sometimes seem like the ultimate catch-22 of ebook marketing: While you need them to gain credibility and sell your work, getting feedback from readers is difficult to do without selling copies in the first place. However, there are several great ways to … [Read more...]
5 Steps to Writing a Killer Elevator Pitch for Your Book
You may think that elevator pitches are only for high-tech startups, job hunters, or Hollywood screenwriters, but being able to succinctly summarize your book in a very short space is a skill that every writer must master. The elevator pitch is a powerful marketing tool … [Read more...]
The Ultimate Guide to Promoting Your Books at Conferences
If you’re an author, publishing conferences are a great way for you to attend sessions and workshops to hone your craft, meet fellow authors, and mingle with publishing professionals. But they also can be an effective platform for promoting your book in person. Here’s a … [Read more...]
BookBub Raises $7 Million in New Funding for Continued Expansion
Dear BookBub Partners, Today I have an exciting milestone to share with you. We recently closed $7 million in new equity and debt financing for BookBub. Now we have even more resources to pursue our two core goals — to make it easier for readers to discover great books, … [Read more...]
Top 5 Platforms for Easily Creating Your Author Website
Do you have an author website? Take this quick survey to tell us why or why not. A few weeks ago, we shared the nine things every author website should have. These elements will ensure your site is a marketing asset that will help you sell more books and connect with … [Read more...]
Do Free Ebook Promotions Really Work?
We’ve written in the past about using pricing as a book promotion tool, and you may already be aware that discounting your book for a limited time can lead to increased sales, greater visibility, and a host of other benefits. But what about giving away your book for … [Read more...]
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