Knowing where your readers are buying books can help ensure your marketing efforts are reaching your target audience where it is most effective. While we’ve written in the past about the reading habits and consumer behavior of bargain ebook buyers, we haven’t yet explored … [Read more...]
BookBub Trends: Memory
Memory fascinates people — how we keep it, how we lose it, and what happens afterward. Books that focus on the capabilities of the mind also strike a deep chord with BookBub readers; we’ve seen titles about topics like Alzheimer’s and amnesia perform well across genres. Even … [Read more...]
BookBub Book Club: Pines by Blake Crouch
BookBub’s monthly book club met last Wednesday to discuss Blake Crouch’s thrilling novel, Pines. It tells the story of secret service agent Ethan Burke, who searches for answers when a horrific car accident leaves him stranded in Wayward Pines, a small town that harbors dark … [Read more...]
Do Ebook Discounts Devalue Content?
BookBub recently presented exclusive survey data on the spending habits of bargain ebook buyers. One of the most interesting facts we discovered was that while these readers are cost conscious, the majority don’t exclusively purchase discounted titles; they buy more … [Read more...]
15 Tips to Help Sell Your Ebook Series
When marketing an ebook series, you should take a different strategy than if you were marketing a standalone book. Noah Lukeman at Lukeman Literary Agency offers a unique book marketing perspective, and was an early adopter of ebook price promotions. He has learned a great … [Read more...]
BookBub Book Club: To Say Nothing of the Dog
BookBub’s team is made up of book editors and software engineers, consumer marketing experts and published authors, recent college grads and MBAs. But we all have one thing in common: we love to read. As part of our ongoing effort to provide our partners with some insight … [Read more...]
Meet the Team: Halli Melnitsky
Halli Melnitsky is BookBub’s director of editorial operations. Before joining BookBub, she worked for a number of publishers and literary agents, including Penguin, Adams Media, and Zachary Shuster Harmsworth. In college, she also wrote for publications including McSweeney’s … [Read more...]
How a Self-Published Fantasy Series Author Sold 15K Books
Daniel Arenson is a bestselling independent fantasy author. Known for his epic world building and distinctive covers, his novels have sold over 300,000 copies worldwide. He was an early adopter of price promotions, and featured his first discount with BookBub readers over … [Read more...]
A Letter From BookBub’s Co-Founder
Dear BookBub Partners, BookBub announced some exciting news this morning — we’ve raised $3.8 million in funding from a great team of investors. You can read about it in today’s Wall Street Journal. I wanted to reach out to our partners on this important milestone to … [Read more...]
BookBub Trends: World War II
At BookBub, we have a large amount of data regarding our subscribers’ tastes and reading habits. This allows us to pick out themes that consistently perform well with our members, ranging from books about animals and children to gritty thrillers. In this new series, we’ll … [Read more...]
