Choosing a title can often feel almost as difficult as writing a book. Titles convey plot elements and mood to the reader — and the best offer a first impression that is unique, memorable, and evocative. As in everything, title trends come and go, often following in the wake … [Read more...]
BookBub Bestsellers: Mysteries
We’ve written in the past about general trends and themes that have performed well with BookBub subscribers overall. But we also recognize that what works in one category may not be true for another, and that our partners are likely interested in data more relevant to their … [Read more...]
How to Use Ebook Price Promotions as a Discovery Tool
Founded by Peter Workman in 1968, Workman Publishing Company is one of the largest independent publishers of trade books and calendars. Publisher of such blockbusters as What to Expect When You’re Expecting and Water for Elephants, Workman is known for their high-quality … [Read more...]
Book Discount Tutorial: How to Lower the Price of Your Ebook
With a vast array of retailers, distributors, and even time zones to navigate, mastering the logistics of making your ebook free can be difficult. Here are two methods of marking the price down for a discounted title. If you're looking for help on making your ebook free, … [Read more...]
Book Discount Tutorial: How to Make Your Ebook Free
With a vast array of retailers, distributors, and even time zones to navigate, mastering the logistics of discounting an ebook can be difficult. Below are two ways you can make your book free for a promotion, along with some tips and best practices to make the process … [Read more...]
5 Test Results To Help You Market Your Ebook
At BookBub, we like to make decisions based on data. Results and analysis influence our pricing, our category offerings, the number of books we feature each day, and more. While it’s nearly impossible to rely on data alone to explain why readers buy the books they do, we … [Read more...]
How BookBub Determines the Cost of a Featured Deal
Many of our most frequently asked questions from partners relate to BookBub’s Featured Deal fees. Understandably, authors and publishers want to be sure they’re making a smart investment with each marketing dollar spent, which is why we’ve always provided information like … [Read more...]
Why Indie Authors Should Adopt New Marketing Trends Early
Lindsay Buroker is a full-time independent author of fantasy novels. She self-published her first book in 2010, and now has over a dozen titles in the market. An early adopter of price promotions, Lindsay has worked with BookBub numerous times over the past two years, … [Read more...]
8 Great Holiday Ebook Cover Designs
With the holiday season in full swing, it may come as no surprise that BookBub subscribers fall hard for covers featuring Christmas trees, snow-covered cabins, and other wintry themes. So in honor of the first snow of the year here in Boston, we’ve rounded up eight examples … [Read more...]
Does Discount Size Matter for Ebook Promotions?
As many of our partners know, a limited time price promotion can be an effective ebook promotional tool. But exactly how much do you need to discount your book in order to accomplish your marketing goals? Does the size of the discount matter? Or do readers just look for a … [Read more...]
