Are BookBub editors more likely to select a book being offered for free than one at $0.99-$2.99 for a BookBub Featured Deal? We’ve outlined our editorial process on on the BookBub Partners Blog before, but in this post we’ll specifically look at how selection rates compare … [Read more...]
Conrad Scoville
Conrad Scoville is a Product Manager at BookBub, and was previously Industry Marketing Manager. You can follow him on Twitter at @conradscoville.How to Discount Your Book in the UK
Since BookBub launched in the UK in September, a number of authors and publishers have come to us with questions about discounting their books across the pond. While setting up a promotion comes with logistical challenges no matter the country, factors like different time … [Read more...]
8 Ways BookBub Readers Differ By Genre [Infographic]
BookBub has millions of members subscribed to our daily deals emails. They receive a personalized email each day alerting them to the best free and deeply discounted books matching their interests as selected by our editorial team. So what are their interests? What genres do … [Read more...]
9 Book Cover Mistakes to Avoid
Covers clearly make a big difference when it comes to selling ebooks. But while creating a great design is easier said than done, avoiding a handful of obvious pitfalls can go a long way towards making a cover that readers will appreciate — and, more importantly, buy. To … [Read more...]
Meet One of BookBub’s Engineers
Jonathan Kolnik is one of BookBub’s software engineers. After graduating from Boston University College of Engineering in May 2014 and growing up just outside of the city, he jokes that “naturally I would end up working in Boston.” But despite his hometown roots, he likes to … [Read more...]
5 Fall Cover Trends That Help Sell Books
Fall evokes a range of emotions, from the feeling of home that accompanies Thanksgiving to nostalgia for a crisp autumn night. Book covers are all about appealing to emotions like these, and we’ve been able to spot some fall trends that consistently hit home with BookBub … [Read more...]
BookBub Bestsellers: Cooking
Our previous BookBub Bestsellers posts have explored a range of genres, from gritty mysteries and thrillers to lighthearted women’s fiction. We’ve focused on fiction up until now, but BookBub features many great nonfiction titles every day as well. So this month, we’re … [Read more...]
Meet the Team: Sasha Wolfanger
Sasha Wolfanger is BookBub’s manager of member acquisition. Hailing from the beautiful state of Hawai’i, Sasha fell in love with Boston while attending college in the city. Sasha’s interest in all things creative and numeric led her to develop a passion for helping companies … [Read more...]
Mobile vs. Desktop: Target the Right Device for Readers in Your Genre
Knowing where your readers are buying books can help ensure your marketing efforts are reaching your target audience where it is most effective. While we’ve written in the past about the reading habits and consumer behavior of bargain ebook buyers, we haven’t yet explored … [Read more...]
Do Ebook Discounts Devalue Content?
BookBub recently presented exclusive survey data on the spending habits of bargain ebook buyers. One of the most interesting facts we discovered was that while these readers are cost conscious, the majority don’t exclusively purchase discounted titles; they buy more … [Read more...]
