A few weeks ago, we discussed how to cross-promote your books in the back matter. This space is prime real estate for selling more of your other books. If your book is a great read or if it ends in a suspenseful cliffhanger, readers will be eager for more when they reach the … [Read more...]
Diana Urban
Diana Urban is an internationally-published author of dark, twisty thrillers, including All Your Twisted Secrets (HarperTeen) and Lying in the Deep (Razorbill). She was previously a Marketing Manager at BookBub. Follow her on Instagram, Twitter, or TikTok.How to Improve Your Description Copy to Sell More Ebooks
Your book description on retailer sites like Amazon is one of the most important ebook marketing elements at your disposal. Your cover and title will catch potential readers’ attention, but your description is what will make the sale. The strongest part of your description … [Read more...]
The Ultimate Guide to Promoting Your Books at Conferences
If you’re an author, publishing conferences are a great way for you to attend sessions and workshops to hone your craft, meet fellow authors, and mingle with publishing professionals. But they also can be an effective platform for promoting your book in person. Here’s a … [Read more...]
Top 5 Platforms for Easily Creating Your Author Website
Do you have an author website? Take this quick survey to tell us why or why not. A few weeks ago, we shared the nine things every author website should have. These elements will ensure your site is a marketing asset that will help you sell more books and connect with … [Read more...]
How to Time an Ebook Price Promotion for Maximum Visibility
If you have a large book backlist, running a price promotion is a great way to increase exposure, boost sales, and build an author’s brand. Choosing a book for a price promotion is often about timing. Do you have any new or upcoming releases to cross-promote? Do you have any … [Read more...]
Coordinating an Ebook Discount & TV Adaptation: Q&A with Blake Crouch
Many authors dream about seeing their books come to life on the big screen. For mystery author Blake Crouch, this dream has become a reality — FOX has adapted his book Pines into the TV miniseries Wayward Pines, which will premiere on May 14. The exposure a film or TV … [Read more...]
How a Bestselling Author Promotes Books in a Saturated Market
More and more books are published each year, and the increasing market saturation and competition makes it harder for authors and publishers to effectively market their books. New York Times and USA Today bestselling author Lisa Renee Jones is a hybrid author of the … [Read more...]
How Successful Authors Use Twitter To Promote Their Brand
To busy authors, Twitter can be a chaotic jungle. Given that Twitter is an important part of your author platform, how much should you be tweeting? Should you be actively promoting your books, or focusing more on conversations with fans? We asked successful authors on … [Read more...]
How to Sell More Copies of a Book You Published Years Ago
Once upon a time, backlist titles that were no longer stocked by bookstores didn’t get much marketing love, since they weren’t readily available to readers. Publishers’ publicity and marketing departments focused their efforts on launching new releases, as they still … [Read more...]
How to Cross-Promote Your Books in the Back Matter
The moment readers finish your book is the perfect time to sell them more of your books. If your ending is satisfying, or if there’s a cliffhanger to the next book in your series, the reader will be eager for more. So the ending of your book is prime marketing real … [Read more...]
