Marketing doesn’t have to be complicated! If you are like me and often overcomplicate marketing tasks, think of these words from Mad Men’s Don Draper: “Make it simple, but significant.” The way to significance in online marketing often starts with … [Read more...]
BookBub Ads Designs
BookBub Ads are a fantastic marketing tool for reaching new readers. Learn how to spruce up your BookBub Ad designs for maximum impact!
The Best BookBub Ads of 2018
In 2018, thousands of authors and book marketers used BookBub Ads, our self-serve display ads platform, to promote books to BookBub’s millions of readers. As the end of the year approaches, we wanted to share some of the most successful BookBub Ads campaigns of … [Read more...]
How to Test Your BookBub Ad Designs to Get Better Results
Looking for a simple way to improve the performance of your BookBub Ads campaigns? A/B testing your ad designs is a great place to start. By following the basic steps outlined below, you’ll be able to identify the creative that best accomplishes your goals and generates the … [Read more...]