Think people don’t judge books by their covers? Think again. A book’s cover is the first thing potential readers see — whether they’re browsing online retailers’ search results, skimming their social media feeds, or perusing their BookBub emails. A great cover design can … [Read more...]
Diana Urban
Diana Urban is an internationally-published author of dark, twisty thrillers, including All Your Twisted Secrets (HarperTeen) and Lying in the Deep (Razorbill). She was previously a Marketing Manager at BookBub. Follow her on Instagram, Twitter, or TikTok.How to Boost Your Chances of Getting a BookBub Featured Deal
In the past, we’ve posted tips and busted myths about getting accepted for a BookBub Featured Deal, and we’ve even listed the top reasons a book is rejected! Since we still get questions on how to bolster one’s chances of getting selected for a Featured Deal, we decided to … [Read more...]
8 Valentine’s Day Book Marketing Campaigns to Swoon Over
Creating seasonal marketing campaigns can be a great way to boost exposure and buzz for a book relevant to a specific season or holiday. And with Valentine’s Day quickly approaching, it’s a chance for romance authors and publishers to increase visibility for their books … [Read more...]
From a BookBub Featured Deal to a Traditional Publishing Deal
Before Intisar Khanani self-published her YA fantasy Thorn in 2012, she’d queried literary agents, but was eager to get her book into readers hands. Five years, four BookBub Featured Deals, and 1,400+ reader reviews later, Intisar not only has a literary agent, but also a … [Read more...]
Authors’ New Year’s Resolutions for Marketing Their Books
It’s a brand new year, which is a great time to get a fresh start on goals. You may already have personal New Year’s resolutions (exercise more, write more, etc.), but you might want to consider setting specific book sales and marketing goals. Setting annual goals can be … [Read more...]
Top 10 Book Marketing Articles from BookBub in 2017
All of us at BookBub love helping authors and publishers learn how to sell more books. One way we do this is by publishing actionable marketing tips and publishing insights on the BookBub Partners Blog each week. We aim to provide data-driven articles with real-life case … [Read more...]
14 Ways Authors Can Cross-Promote Each Other’s Books
Many authors cross-promote each other’s books to gain visibility with a relevant new audience of readers. It’s a mutually beneficial way to inexpensively boost book sales and word-of-mouth buzz — and to make new friends and build relationships in the publishing … [Read more...]
17 Ways to Sell Preorder Books You Need to See
There are several benefits to making a book available for preorder. For example, driving preorder sales can help a book hit various bestseller lists, as many retailers count all preorders as launch day sales. Preorders also help build buzz and momentum for a new book, which … [Read more...]
7 Top Book Marketing Takeaways from BookExpo 2017
BookExpo held their annual publishing conference last week in New York City. There were plenty of sessions and panels focused on book marketing, so we gathered several exciting takeaways we wanted to share with our readers. From consumer data to personalized marketing … [Read more...]
Promoting a New Sequel with BookBub Ads [Case Study]
Last year, CD Reiss ran several successful BookBub Ads campaigns for Marriage Games. When she released the sequel, Separation Games, this year, she wanted to promote this new title to both new readers and readers who’d already read Marriage Games. Armed with data from the … [Read more...]
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