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Self-Publishing Tips

Looking for publishing tips? Self-publishing a book can be a complex process — from finalizing edits to designing a cover to deciding what distributors to use. Here are a few of our top posts offering information on the self-publishing process:

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19 Cover Designers & Resources

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12 Questions to Ask a Cover Designer

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Self-Pub & Distribution Tools Guide

Publishing Trends: Tropes Readers Adore Across 15 Fiction Genres

November 1, 2018 by Diana Urban

Publishing Trends

Whether you’re looking to write to market or are scouring manuscript submissions for your next acquisition, knowing what tropes appeal to readers can help inform your decision. We see different trends in different categories. And studying these publishing trends, especially … [Read more...]

Writing Process Tips: How to Juggle Several Books in Progress

October 9, 2018 by Rachel Caine (Guest Blogger)

Writing Process Tips: How to Juggle Several Books in Progress

So, real talk. I write four books a year — more or less — plus half a dozen short stories and pitches for new projects. That’s not counting travel, events, and promoting new releases. Up until 8 years ago, I held on to a full-time, high-pressure day job, too. Sounds … [Read more...]

12 Common Writing Mistakes Even Bestselling Authors Make

October 5, 2018 by Ricardo Fayet (Guest Blogger)

Common Writing Mistakes Even Bestselling Authors Make

Have you ever bought a New York Times bestseller and found a typo or a glaring mistake? It’s happened to most of us. Writing mistakes can detract from the overall impression of quality readers expect of a published book. This can lead to negative reviews and low ratings, … [Read more...]

How to Write a Good Hook & Start Your Novel with a Bang!

June 13, 2018 by Sara Shepard (Guest Blogger)

Start Your Novel with a Bang! 12 Ways to Hook Readers

Whenever people ask me what the most difficult part of writing a book is — the beginning, middle, or end — I usually say, “All of it.” Each section of a novel comes with its own set of challenges: Middles are hard to plot, ends need to be satisfying (and in my novels, they … [Read more...]

5 Ways a Professional Cover Design Can Boost Book Sales

November 1, 2017 by Ricardo Fayet (Guest Blogger)

5 Ways a Professional Cover Design Can Boost Book Sales

One of the biggest fallacies still held by some in the publishing world is that cover design doesn’t really matter. In other words, a great book will still thrive even if it has a terrible cover. But in the absence of overwhelming word of mouth or a gangbusters publicity … [Read more...]

5 Ways a Book Cover Could Hurt Sales — And How to Fix It

August 16, 2017 by Johnny B. Truant (Guest Blogger)

5 Ways a Book Cover Can Hurt Sales — and How to Fix It

Before launching Sterling & Stone in 2011, we were a trio of indie authors, and our early years were filled with missteps. We wrote furiously, churning out more than 2 million words per year. All those drafts needed to be made into books, but at the start we only had so … [Read more...]

Should You Make a Book Available for Preorder? 14 Authors Weigh In.

July 11, 2017 by Carlyn Robertson

Should You Make a Book Available for Preorder? 14 Authors Weigh In.

Preorders are a significant part of many authors’ and publishers’ new release marketing plans, but there are several different strategies for using preorders to boost sales for a new book. We talked to 14 self-published authors to learn how they approach preorders for their … [Read more...]

How Hiring an Author Assistant Can Boost Book Sales

February 15, 2017 by Mel Jolly (Guest Blogger)

How Hiring an Author Assistant Can Boost Book Sales

An author is the CEO of their own business. However, they’re also creating the product, performing quality control, marketing, doing accounting — the list goes on and on. It can be overwhelming to wear so many hats, which is where hiring an author assistant can help — … [Read more...]

68 Holiday-Themed Book Covers We Love

December 7, 2016 by Danielle Perreault

Holiday-Themed Book Covers

’Tis the season to cozy up with a good book! If you’re promoting a holiday-themed book, a festive book cover can help attract your target audience. In general, holiday-themed covers include a lot of wreaths, decorated trees, festive lights, snow-covered landscapes, and … [Read more...]

Self-Publishing Your NaNoWriMo Book? Don’t Miss These Steps!

November 30, 2016 by Diana Urban

NaNoWriMo To-Do List

If you finished National Novel Writing Month (NaNoWriMo) with a 50K-word draft, congratulations! Only 12% of NaNoWriMo participants finished last year, so getting this far is a huge accomplishment. If you decide to self-publish your work rather than seek traditional … [Read more...]

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