If you’re publishing a sequel, whether it’s the second book in a duology or a later-in-series book, its launch is a chance to capitalize on the success of the previous book(s). You’ll already have a built-in fan base eager for more, but you need to make sure they’re aware a … [Read more...]
10 Top Book Marketing Articles from BookBub in 2021
Here at BookBub, we love helping authors and publishers sell more books, so we regularly publish actionable book marketing tips and publishing insights on the BookBub Partners Blog. We hope these real-life case studies and marketing ideas inspire our readers and help them … [Read more...]
The Best BookBub Ads of 2021
It’s time for our annual roundup of the best BookBub Ads campaigns of the year! Every December, we share a collection of top-performing ad campaigns to showcase the effective and inventive ways advertisers used this tool to promote their ebooks, audiobooks, preorders, new … [Read more...]
5 Tips for Making the Most of your Chirp Audiobook Deal
Running a Chirp deal is a great way to increase revenue from your audiobooks, drive a high volume of sales, accumulate more reviews, and find new listeners. Audiobooks selected as Chirp featured deals are included in daily emails to our listeners as well as prominent … [Read more...]
21 Authors on TikTok to Follow for Book Promo Ideas (& LOLs)
TikTok can be a great place for authors to both promote their books and build community — the app has 150 million monthly active users in the United States alone, and it boasts a burgeoning community of readers, dubbed BookTok. The BookTok hashtag currently stands at over … [Read more...]
Bookstagrams of Audiobooks: 17 Gorgeous Pics You Need to See
If you’re trying to build buzz for an audiobook — whether to celebrate its launch, promote a discount on Chirp, or reinvigorate a backlist title — posting eye-catching pictures of it on social media can be a great way to attract attention. But how can you make it clear … [Read more...]
15 Ways Authors Support Each Other on Social Media
Writing is a solitary job by nature, but for many authors it has felt especially isolating during the COVID-19 pandemic, which removed pivotal avenues for book promotion (and mingling with readers and fellow authors) by reducing bookstore foot traffic and eliminating … [Read more...]
Getting Started with BookBub Ads: Launching a New Series
In the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
Getting Started with BookBub Ads: Growing a New Pen Name
Over the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
Getting Started with BookBub Ads: Promoting a Debut Novel
In the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
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