Ebook price promotions are a powerful tool for any author or publisher (chances are if you’re reading this article, you already knew that). As readers become more comfortable and fluent with all of the digital reading options available, promotions specifically keyed to … [Read more...]
Why an Ebook’s Price Impacts Sales More Than You Think
If you’ve been reading the BookBub Partners Blog for awhile, you already know that the size of a discount can impact the number of copies an ebook sells during a price promotion. In this post, we’ll be looking at the relationship between discount price and conversion rate, … [Read more...]
Why You Should Run International Ebook Price Promotions
As of September 1, 2022, we are no longer supporting India as a region. If you’re an independent author or a publisher with worldwide rights, exclusively marketing your books in the US is a huge missed opportunity. The international book market is growing rapidly, and … [Read more...]
How to Launch and Promote a New Book that’s Part of a Series
Series novels not only give you the opportunity to develop your characters over time, but they also let you reach new readers who still haven’t discovered your books yet. Hook readers on one book, and chances are they’ll be begging for more. Why should you consider … [Read more...]
6 Book Marketing Strategies for Standalone Books that Boost Sales
A standalone book is like an island — it depends on its own merit to draw crowds, and unlike a series, it may not have a built-in audience at launch. So some book marketing strategies, like the highly effective tactic of making one book permafree as a gateway into a series, … [Read more...]
Introducing the #AskBookBub Weekly Twitter Chat!
Do you have questions for us at BookBub Partners? Join us Thursdays at 3pm EST for a 60-minute long #AskBookBub Twitter chat! If you have questions on book marketing, increasing book sales, running price promotions, or submitting to BookBub, simply ask your question and … [Read more...]
How BookBub’s Selection Process Works
We often get questions from our partners about how the BookBub curation process works: Why are some books selected for a Featured Deal and not others? Do we have a minimum review requirement? What can you do to guarantee your book will be featured in the BookBub … [Read more...]
How to Discount Your Book for Readers in India
As of September 1, 2022, we are no longer supporting India as a region. Since BookBub launched in India, authors and publishers have come to us with questions about discounting their books there. While discounting can be complicated no matter the country, factors like … [Read more...]
What Kind of Cover Design Sells More Books In Your Genre?
A great cover design can be one of your book’s biggest marketing assets. Our testing has shown that a cover alone can account for a 30 percent difference in clicks on a BookBub listing, and other sources have reported similar results. In the past, we’ve written about some … [Read more...]
For How Long Should You Run Your Ebook Price Promotion?
Ebook price promotions can be a great way to drive sales, boost revenue, and build buzz for an author. To run a price promotion, you simply discount one of your books across retailers for a limited amount of time. The aim is to generate interest among bargain ebook buyers, … [Read more...]
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