Have you started self-publishing audiobooks? Audiobook readers are listening to more books than ever — the average number of audiobooks consumed per year increased to 8.1 in 2020, up from 6.8 in 2019, according to Edison Research’s national survey. And the fast-growing … [Read more...]
The Best Day of the Week to Discount Your Ebook
Should you schedule a price promotion for a Friday to reach readers before the weekend? Or is Monday better because people are checking their email? Our partners have many theories about the best day of the week to promote an ebook, but there is little consensus. So we did … [Read more...]
30 Ways Authors Use Videos to Engage with Readers
Video is a great way to grab readers’ attention and engage with them in a personal way online. It could lead to an increase in book sales, as 82% of consumers have been convinced to buy a product by watching a video. And since consumers prefer video over any other type of … [Read more...]
5 Buzz-Building Tips From an Instant NYT Bestselling Debut
Launching a book into the world is equally exhilarating and terrifying. There’s no magic formula to make sure your pre-launch efforts land the way you intend. It sorta feels like you’re shouting as loud as you can in a crowded room with your best three or four or 40 friends … [Read more...]
9 Reasons a Book Was Rejected for a BookBub Featured Deal
BookBub editors get on average 300 Featured Deal submissions per day and are only able to accept a small percentage of them for promotions. Why might we select one book above another? What criteria do we look at? In this post, we’ll reveal some of the most common reasons … [Read more...]
6 BookBub Ads Features You May Not Know About
Here at BookBub, we’re constantly iterating on our platform and promotional tools to make them more effective and easier for our partners to use. We wanted to share some of the improvements we made to the BookBub Ads platform over the past year that you may have missed and … [Read more...]
Bookstagrams of Ebooks: 38 Stunning Examples You Must See
Are you a self-published author who mainly sells books in digital formats? Or a traditionally published author or book blogger trying to promote a digital ARC? There are many ways to beautifully display ebooks in your social media posts and digital marketing campaigns. In … [Read more...]
Who Actually Sees Your BookBub Ads Campaigns? [Video]
Many authors and book marketers use ad auction platforms like BookBub Ads to promote their books to readers. BookBub Ads can be an incredibly powerful tool for running customized ad campaigns and driving book sales, but it can also be confusing if you’re newer to advertising … [Read more...]
6 Outside-the-Box Book Marketing Ideas You HAVE to See
Catching readers’ attention can be challenging in such a crowded book marketplace. You may know the tried-and-true book marketing strategies for generating sales, such as discounting backlist titles, sending email newsletters, and running display advertising campaigns. But … [Read more...]
How to Launch a New Book Using BookBub’s Marketing Tools
Are you gearing up for a book launch? It might seem like there’s an endless number of book marketing ideas you could incorporate into your promotional plan. But if you’re looking for proven ways to drive sales, BookBub offers a full suite of marketing tools that can … [Read more...]
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