As an author, a marketer at a publishing house, or anyone else working on a book release, there’s a wide array of tactics you can use to promote a book launch. To help you develop a marketing plan for your next release, we created The Ultimate Guide to Promoting a Book … [Read more...]
Publishing Trends: Tropes Readers Adore Across 15 Fiction Genres
Whether you’re looking to write to market or are scouring manuscript submissions for your next acquisition, knowing what tropes appeal to readers can help inform your decision. We see different trends in different categories. And studying these publishing trends, especially … [Read more...]
50 Inspirational Marketing Tips from Authors [Free Flipbook!]
Marketing a new book can be a stressful endeavor. After all the hard work you’ve done to prepare for publication, you also need to take on promotional activities to drive sales and make the book rise in the rankings — all while starting to work on the next book! The good … [Read more...]
Ads Bidding for Authors: Strategy Guide + Bid Calculator
Online advertising can be an effective, ROI-positive option in an author’s marketing tool kit for driving book sales and getting exposure to new readers, but figuring out the economics of auction-based ads can be a confusing and time-intensive process. Running profitable ads … [Read more...]
Do BookBub Members Buy Full-Priced Books?
BookBub launched in 2012 with a single product: our Featured Deals Email, which curates the best ebook discounts available each day. Today, we have over 10 million members receiving these emails, and we help our partners sell millions of free and discounted ebooks every … [Read more...]
Writing Process Tips: How to Juggle Several Books in Progress
So, real talk. I write four books a year — more or less — plus half a dozen short stories and pitches for new projects. That’s not counting travel, events, and promoting new releases. Up until 8 years ago, I held on to a full-time, high-pressure day job, too. Sounds … [Read more...]
12 Common Writing Mistakes Even Bestselling Authors Make
Have you ever bought a New York Times bestseller and found a typo or a glaring mistake? It’s happened to most of us. Writing mistakes can detract from the overall impression of quality readers expect of a published book. This can lead to negative reviews and low ratings, … [Read more...]
14 Ideas For Getting More BookBub Followers
Getting more BookBub followers can help widen an author’s reach and ultimately increase book sales. The more followers an author has, the more people will receive dedicated emails from BookBub notifying them about the author’s new releases and price promotions. Plus, getting … [Read more...]
5 Unconventional Book Launch Ideas from Professional Marketers
As an author, your book marketing tool belt is probably bursting at the seams with countless strategies. You’ve set up a mailing list. You’re aware of the importance of reader reviews. You’re running ads on BookBub. You’ve got it all covered, right? Well, maybe … [Read more...]
How to Grow an Audience as a Newer Author
As a newer author, it’s easy to become either wildly overwhelmed by the amount of book marketing advice on the internet, or to try to do everything that people suggest. As one myself, I quickly realized that I couldn’t do everything. I simply didn’t have the time. So I … [Read more...]
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