Targeting BookBub Ads by author interest is the best way to reach an engaged, relevant audience of readers. One of the most common questions we get about author targeting is how many authors to target with each ad campaign. In this post, we’ll walk through the benefits and … [Read more...]
BookBub Ads Tips
Want to make the most of your BookBub Ads? Learn how to target the right readers, choose the right bidding strategy to help you meet your goals, and more.
17 Brilliant BookBub Ad Designs Promoting Books in a Series
One of the best ways to use BookBub Ads is to promote books in a series. Advertising a series is a great strategy to find new readers, and it’s cost-effective — readers who get hooked on the first book are likely to keep buying and reading the next books in the series, which … [Read more...]
How to Promote Any Book with BookBub Ads
BookBub Ads is our most flexible marketing tool, offering authors and book marketers the opportunity to tailor their campaigns to reach custom audiences of readers for any title at any time. While you can promote any book with BookBub Ads, it’s important to set realistic … [Read more...]
How to Use BookBub with a Limited Budget
Marketing books can be expensive, and if you’re on a budget, navigating the costs of different opportunities may feel daunting. The good news is, it’s not impossible! BookBub’s full suite of marketing tools is aimed to support our partners with diverse needs and goals — … [Read more...]
The Best BookBub Ads of 2021
It’s time for our annual roundup of the best BookBub Ads campaigns of the year! Every December, we share a collection of top-performing ad campaigns to showcase the effective and inventive ways advertisers used this tool to promote their ebooks, audiobooks, preorders, new … [Read more...]
Getting Started with BookBub Ads: Launching a New Series
In the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
Getting Started with BookBub Ads: Growing a New Pen Name
Over the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
Getting Started with BookBub Ads: Promoting a Debut Novel
In the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
Getting Started with BookBub Ads: Driving Series Sales
In the past few years, advertising via BookBub Ads and other display ad platforms has become an increasingly important part of many authors’ book marketing plans, but getting started with ad campaigns can be a daunting experience. To help guide authors who are dipping … [Read more...]
6 Mistakes to Avoid in Your BookBub Ads Targeting
One of the most important elements of any successful ad campaign is the targeting. Reaching an engaged and relevant audience is critical to driving clicks and sales, as well as keeping your ads cost-effective. With BookBub Ads, you can target BookBub and Chirp members by … [Read more...]
