An author is the CEO of their own business. However, they’re also creating the product, performing quality control, marketing, doing accounting — the list goes on and on. It can be overwhelming to wear so many hats, which is where hiring an author assistant can help — … [Read more...]
Guest Posts
From authors to literary agents to publishers, BookBub’s insightful guest posts shed light on book marketing from the perspective of those in the industry!
How I Became a Bestseller with a Coordinated Marketing Plan
When my first novel, The Fairy Tale Bride, was traditionally published in October of 2000, I had all the usual hopes and dreams of new writers — letters from readers, great reviews, and, of course, becoming a bestselling author. What I didn’t know at the time was that my … [Read more...]
How I Launched My New Release and Sold 20K Copies
This summer I released Earth Alone, the first novel of my newest indie-published science fiction series, Earthrise. In its first seven weeks, the novel sold over 20,000 copies and received millions of page reads in the Kindle Unlimited library. Before the launch, my goal … [Read more...]
4 Book Promotion Strategies That No Longer Work
The book publishing industry has experienced dramatic changes in the past couple decades. Previously, a few gatekeepers at major publishing houses determined what was worthy of publication. But the digital revolution democratized publishing, spawning the explosion of … [Read more...]
3 Crucial Editing Phases All Authors Need to Sell More Books
It’s tough for authors to get their books noticed these days, and every year the competition for discoverability gets fiercer. So how can authors make their books stand out from the pack? Whether you hope to grab the attention of an agent or publishing house or plan to … [Read more...]
How to Promote Nonfiction Books to a Wider Audience
Ebook price promotions are a powerful tool for any author or publisher (chances are if you’re reading this article, you already knew that). As readers become more comfortable and fluent with all of the digital reading options available, promotions specifically keyed to … [Read more...]
4 Ways Self-Publishing Has Changed My Writing Career
Authors often grapple with the choice between traditionally publishing and self-publishing their books. We want to provide our readers with insights from experienced authors so it’s easier for them to make this choice. Bestselling hybrid author Claire Cook agreed to share … [Read more...]
How to Get Readers Hooked from Your Ebook Sample
Ebook samples are a great way to hook readers and get them interested in your story. But how can you make sure your first chapter entices readers enough to buy your book? One method is to create an “opening disturbance.” James Scott Bell, a bestselling thriller author and … [Read more...]
5 Steps to Writing a Killer Elevator Pitch for Your Book
You may think that elevator pitches are only for high-tech startups, job hunters, or Hollywood screenwriters, but being able to succinctly summarize your book in a very short space is a skill that every writer must master. The elevator pitch is a powerful marketing tool … [Read more...]
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