International markets can be an effective source for finding new readers. When you submit your book for a BookBub Featured Deal, you can choose to run a price promotion to all of our international editions, which include the UK, Canada, and Australia. This will help you find … [Read more...]
Price Promotions
Dropping the price of your book for a limited time can dramatically increase sales and provide a halo effect! Check out the power of price promotions as a part of your book marketing plan.
5 Ideas for Promoting Your Ebook Price Promo on Social Media
Running a price promotion for your book — temporarily dropping the price and promoting the discount via a service like BookBub — is a great way to drive a large volume of downloads or sales. And the more momentum you get from your campaign, the higher you’ll drive your book … [Read more...]
Publishing a Sequel: 8 Book Marketing Tips You Need to Know
Whether you’re publishing the next book in a duology, trilogy, or a longer series, launching a new sequel is a huge opportunity to capitalize on the success of the previous books while capturing new readers. You’ll already have a built-in fan base eager for more, but you … [Read more...]
8 Reasons Your Ebook Price Promotion Didn’t Work
Running an ebook price promotion can be an effective way to drive a high volume of downloads, increase revenue, boost a book up a bestseller list, drive series sales, and more. But running a successful book marketing campaign requires more than just dropping the price and … [Read more...]
What is the BookBub “Halo Effect”?
Books featured in the BookBub email typically experience a significant spike in downloads, leading many titles to soar in their retailer rankings, perform better in recommendation algorithms, and sometimes even hit major bestseller lists like The New York Times or USA Today. … [Read more...]
8 Tips on Creating Single-Author Box Sets to Sell More Books
If you’ve published a series or have an extensive backlist, bundling some of these books into a box set can be an effective way to drive sales and reach new readers. Box sets are usually priced to let readers spend less than if they had purchased each book in the set … [Read more...]
How to Market An Ebook to a Niche Audience of Readers
Knowing how to market an ebook to a niche audience can help you run more effective promotions. This way, you can spend your money and time on channels that reach the readers most likely to purchase your books! First, you need to learn about your target audience, how they … [Read more...]
How to Discount Your Book for Readers in Canada
Discounting can be complicated no matter the country, and factors like region-specific retailer options make international discounts even more complex. Here on the BookBub Partners Blog, we’ve already discussed how to discount your book in the UK, but there are a few … [Read more...]
How to Promote Nonfiction Books to a Wider Audience
Ebook price promotions are a powerful tool for any author or publisher (chances are if you’re reading this article, you already knew that). As readers become more comfortable and fluent with all of the digital reading options available, promotions specifically keyed to … [Read more...]
Why an Ebook’s Price Impacts Sales More Than You Think
If you’ve been reading the BookBub Partners Blog for awhile, you already know that the size of a discount can impact the number of copies an ebook sells during a price promotion. In this post, we’ll be looking at the relationship between discount price and conversion rate, … [Read more...]
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