As a bestselling suspense author who has been indie published since 2003, I’ve learned being flexible and adapting to change is key to being successful in this industry. I only sold 26 copies of my standalone thriller Submerged across Amazon.com and Amazon.co.uk during … [Read more...]
Price Promotions
Dropping the price of your book for a limited time can dramatically increase sales and provide a halo effect! Check out the power of price promotions as a part of your book marketing plan.
Free vs. Discounted: How BookBub’s Selection Rates Vary
Are BookBub editors more likely to select a book being offered for free than one at $0.99-$2.99 for a BookBub Featured Deal? We’ve outlined our editorial process on on the BookBub Partners Blog before, but in this post we’ll specifically look at how selection rates compare … [Read more...]
How to Discount Your Book in the UK
Since BookBub launched in the UK in September, a number of authors and publishers have come to us with questions about discounting their books across the pond. While setting up a promotion comes with logistical challenges no matter the country, factors like different time … [Read more...]
Price Promotion As Seduction: 5 Tips to Ensure You Get a Second Date
Authors have always needed to be part artist, part entrepreneur, and part seducer. Charles Dickens, Mark Twain, and Sir Arthur Conan Doyle all gave the world unforgettable characters and literature that continues to stand the test of time. But these greats were also … [Read more...]
Book Marketing Tips: 10 Steps for a Successful Ebook Price Promotion
When you consider book marketing, it’s important to remember that there are long-term strategies that include things like blogging, videos and podcast interviews, professional speaking, and email list building. But there are also short-term spike tactics that can lift your … [Read more...]
The Ebook Series Sales Advantage
We’ve written in the past about the power of a price promotion to boost sales of an author’s backlist, and our partners often report that discounting books in a series is a particularly effective strategy. Anecdotally, we’d seen evidence to support this theory, but we wanted … [Read more...]
Do Ebook Discounts Devalue Content?
BookBub recently presented exclusive survey data on the spending habits of bargain ebook buyers. One of the most interesting facts we discovered was that while these readers are cost conscious, the majority don’t exclusively purchase discounted titles; they buy more … [Read more...]
15 Tips to Help Sell Your Ebook Series
When marketing an ebook series, you should take a different strategy than if you were marketing a standalone book. Noah Lukeman at Lukeman Literary Agency offers a unique book marketing perspective, and was an early adopter of ebook price promotions. He has learned a great … [Read more...]
A Literary Agent’s Advice on Book Marketing & Discounting
Noah Lukeman is a literary agent, author, and industry thought-leader. Since founding Lukeman Literary Management in 1996, he has represented dozens of award-winning and bestselling authors, journalists, and celebrities, including Dan Chaon, Sting, and the Dalai Lama. Known … [Read more...]
Book Discount Tutorial: How to Lower the Price of Your Ebook
With a vast array of retailers, distributors, and even time zones to navigate, mastering the logistics of making your ebook free can be difficult. Here are two methods of marking the price down for a discounted title. If you're looking for help on making your ebook free, … [Read more...]
- « Previous Page
- 1
- …
- 6
- 7
- 8
- 9
- Next Page »
