Last year, I sold almost $60,000 of books across 40+ live events. In other words, I sacrificed most of my weekends to drive around the Midwest (primarily), haul several hundred pounds of books and equipment, set up a beautiful but massive booth display, and sell books to … [Read more...]
Book Marketing Ideas
Trying to increase book sales? There’s a wide range of book marketing tactics you can use to reach new readers or existing fans. Browse our content to find tips and examples from successful authors and publishers! Here are a few of our top posts on book marketing ideas:
36 Authors Using Pinterest for Book Marketing & Inspiration
Pinterest offers a unique opportunity for authors to connect with readers and sell more books. In some ways, it acts like a social media platform: You can interact with other users, build a following, and join groups to increase your content’s reach. But unlike social media, … [Read more...]
25 Podcasts for Authors on Writing, Publishing, and Book Marketing
Podcasts are excellent sources of information, inspiration, and community for authors — all made accessible for free by a diverse array of experts! With so many podcasts on writing, publishing, and book marketing to choose from, we compiled a list of some of the first … [Read more...]
Top 10 Book Marketing Articles from BookBub in 2023
Here at BookBub, we love helping authors and publishers sell more books. Our Partners Blog is home to the actionable tips and insights our partners need to navigate industry trends, inspire their book marketing, and make the most out of BookBub’s marketing tools. This year … [Read more...]
How to Pitch Your Book to the Media: 5 Steps to Standing Out
The idea of working to generate publicity for your book may seem a little old-fashioned, maybe even irrelevant. After all, publicity isn’t an exact science, and doesn’t come with a tracking link or the concrete numbers offered by digital advertising. But what can’t be easily … [Read more...]
15 Ways Book Marketers Use Social Media to Promote Preorders
When promoting a preorder to drive early sales of a book and build its visibility before launch, advertising the preorder using tools like BookBub Preorder Alerts or author newsletters is a great way to run highly targeted promotions reaching an author's existing audience. … [Read more...]
17 Fantastic Ways to Sell More Books for the Holidays
Believe it or not, ‘tis almost the holiday season! Consumers are starting to look for the perfect gifts for friends and family, so it’s a great time for authors and publishers to boost their promotional efforts and get more eyes on their books. And this holiday sweet spot … [Read more...]
How to Hype a New Release as a Traditionally Published Author
When traditionally published author Mia P. Manansala launched her latest title, Murder and Mamon, she knew that taking an active role in the launch could only increase her visibility. Readers want to personally connect with authors they love — even if your publisher is … [Read more...]
140 Book Marketing Ideas to Help Authors Increase Sales
Whether you’re an author, a marketer at a publishing house, a publicist, or anyone else looking to sell books, there’s a wide array of book marketing tactics you can use to amplify a book’s exposure and reach more readers. To spark inspiration and get those creative juices … [Read more...]
Direct Sales Strategies We Love from 35 Authors
Direct sales are an increasingly popular way for indie authors to generate more revenue, collect reader data, and safeguard against the unpredictability of selling on major retailers. Even those with ebooks enrolled in Amazon KDP Select can expand into selling print and … [Read more...]
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