BookBub Ads lets you reach a huge audience of power readers who love a deal, so it’s a great tool for boosting the results of a limited-time discount. In May 2024, traditionally published author Miquel Reina ran ads to promote a monthlong $1.99 discount of his debut novel, … [Read more...]
BookBub Ads Tips
Want to make the most of your BookBub Ads? Learn how to target the right readers, choose the right bidding strategy to help you meet your goals, and more.
How to Increase the CTR of a BookBub Ads Campaign
BookBub’s power readers are always on the hunt for new content, and with BookBub Ads, authors and publishers can easily promote their books to this engaged audience. BookBub Ads gives advertisers control over every element of their campaign — targeting, scheduling, budget, … [Read more...]
The Best BookBub Ads of 2024
2024 is drawing to a close, which means it’s time for us to share our annual roundup of the year’s best BookBub Ads! Every year, we share ads with a variety of genres, price points, book formats, and advertising strategies that exemplify the many ways an ad campaign can be … [Read more...]
How to Test Your BookBub Ads for Better Results
BookBub Ads is a powerful tool that can help you achieve a wide variety of book marketing goals. It can also be a tricky platform to master! It’s easy to fall into common pitfalls like targeting readers who don’t engage with your ads or spending too much of your budget on … [Read more...]
How an Author Perfected the Art of Advertising Free Discounts
Limited-time discounts are among the most popular types of promotions authors advertise. This is a strategy we often encourage our partners to try — BookBub Ads is a great platform for reaching readers specifically looking for deals! In this post, we explore how to use … [Read more...]
The Ultimate Collection of BookBub Ads Examples [Free Download]
![The Ultimate Collection of BookBub Ads Examples [Free Download]](https://i0.wp.com/insights.bookbub.com/wp-content/uploads/2024/09/bookbub-ads-examples-flipbook-v3.png?fit=300%2C158&ssl=1)
At BookBub, our partners love to learn how they can create more effective book advertising campaigns. Our roundups of BookBub Ads examples are some of our most popular posts on the BookBub Partners Blog! From driving exposure for preorders to reviving sales of backlist … [Read more...]
BookBub vs. Amazon vs. Facebook Ads: Authors Weigh In
Promoting your books is a crucial component of reaching more readers and getting in front of your audience. While there’s no single promotional tool that is universally effective for books, one strategy that many authors rely on is display advertising. And this strategy is … [Read more...]
25 Stunning Design Examples to Inspire Your Book Advertising
Looking for inspiration for your next book advertising campaign? We’ve written before about how to create effective BookBub Ad images, and here we’ve gathered more examples to demonstrate our best design tips. These ads feature a variety of design elements and creative ways … [Read more...]
BookBub Ads: 15 Common Questions Answered!
We hear a wide array of questions about BookBub Ads from partners in various stages of running ads on our self-serve platform. Some folks are first-time advertisers trying to figure out where to start, and others are looking for insights on how best to reach their goals. … [Read more...]
3 Biggest Benefits of BookBub Ads CPC Bidding
Choosing the right bidding style and bid amount is essential to winning ad impressions at a cost you’re comfortable with. There are two bidding styles advertisers can choose from for BookBub Ads: cost-per-thousand impressions (CPM) and cost-per-click (CPC). We’ve covered … [Read more...]
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