Social media can be a useful part of an author’s platform, helping them connect with readers, fellow writers, and the publishing community. But deciding what content to post next can be a struggle. So how do successful authors use social media to engage with their fans? And … [Read more...]
24 Great Prize Ideas for Book Promotion Contests and Giveaways
Giveaways and contests are a fantastic book promotion tactic. Whether you're trying to promote a book launch or create buzz for a backlist title, giveaways are a great way to grab readers' attention! In exchange for taking an action you specify — for example, sharing social … [Read more...]
How to Market Your Book to Get Worldwide Exposure
With growing book sales and millions of readers — the global ebook market was valued at $18.13 billion in 2020, and is expected to reach $20.74 billion by 2028 — international markets can be attractive targets for authors and publishers looking to expand their potential … [Read more...]
The Best Day of the Week to Discount Your Ebook
Should you schedule a price promotion for a Friday to reach readers before the weekend? Or is Monday better because people are checking their email? Our partners have many theories about the best day of the week to promote an ebook, but there is little consensus. So we did … [Read more...]
9 Book Marketing Goals You Can Accomplish With BookBub Ads
Whether you’re new to BookBub Ads or an experienced advertiser, you may not realize all the different ways this tool can help you market your books. BookBub Ads allows you to reach millions of power readers any time to promote any title, and with all the customization … [Read more...]
14 Ideas For Getting More BookBub Followers
Getting more BookBub followers can help widen an author’s reach and ultimately increase book sales. The more followers an author has, the more people will receive dedicated emails from BookBub notifying them about the author’s new releases and price promotions. Plus, getting … [Read more...]
Why Smart Authors & Marketers Discount Their Books [Infographic]
Running a price promotion and driving exposure with a BookBub Featured Deal lets you reach new power readers, drive backlist book sales, get readers hooked on a series, and possibly boost a book up the bestseller lists. This data reveals why discounting books is a powerful … [Read more...]
What’s the Best Price for Your Next Ebook Promotion?
Running an ebook price promotion is a great way to drive revenue, maximize unit sales, and connect with new readers. And if you want to run a Featured Deal to reach BookBub’s audience of millions of power readers, you’ll need to run a limited-time discount (between $0.99 and … [Read more...]
How I Rocked an International-Only BookBub Deal
Getting selected for an international-only BookBub Featured Deal might elicit a sigh at first, and it did from me, but there are powerful reasons why an author should be excited about the opportunity. I was, and the promotion paid off! I changed up my strategy a little, … [Read more...]
9 Book Advertising Tactics I’ve Tried… And Which Ones Worked!
Not all marketing endeavors achieve the same goal. They aren’t designed to. Some are strictly tied to conversion and making that sale. Others are more about brand building, which can’t be quantified in the same way. Although in the past I probably leaned too heavily on … [Read more...]
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