Here at BookBub, we love helping authors and publishers sell more books. So each week, we publish actionable book marketing tips and publishing insights on the BookBub Partners Blog. We hope these real-life case studies and marketing ideas inspire our readers and help them … [Read more...]
Diana Urban
Diana Urban is an internationally-published author of dark, twisty thrillers, including All Your Twisted Secrets (HarperTeen) and Lying in the Deep (Razorbill). She was previously a Marketing Manager at BookBub. Follow her on Instagram, Twitter, or TikTok.5 Things to Try if Your BookBub Ads CTR Drops
When running BookBub Ads campaigns, the click-through rate (CTR) is the percentage of impressions that turned into clicks. Your CTR is a good indication of how appealing your ad is to your audience, as it captures what percentage of them clicked! And when you’re running … [Read more...]
Cover Reveal Checklist: How to Run One & What to Update After
Cover reveals are often how books make their first impression on readers, building excitement and buzz months before launch. They can also be a great way to jump-start prerelease sales if your book is available for preorder on retailer sites! Once you reveal your cover, … [Read more...]
Authors on Twitter: 55 Stunning Header Image Examples
Many authors use Twitter to connect with readers, other authors, and industry professionals. It's a great place to foster community, and Twitter’s header image offers an opportunity to spark recognition between a book and its author. This header is highly visible to … [Read more...]
35 Fantastic BookBub Author Profile Examples
Authors, have you claimed your BookBub Author Profile? Once you claim and complete yours (claim yours here!), BookBub may include you as a suggested author when new members sign up for BookBub or via email. Having an intriguing bio on your Author Profile can be the … [Read more...]
10 Top Book Advertising Tips from RWA 2019
At last week’s Romance Writers of America (RWA) Conference, one of the biggest annual US publishing conferences, there were many panels about book promotion. On these panels, authors, publishing professionals, and industry thought leaders shared a wide variety of book … [Read more...]
How to Run a Book Launch for Maximum Sales (& Hit List!)
When you’re preparing for a book launch, there’s a massive amount of book marketing tactics you can choose from — but which will make the biggest impact on sales? Which will give you the best shot at hitting a bestseller list? And if you’re a traditionally published author, … [Read more...]
45+ Author Websites with Stellar Designs
Considering a new Author Website? Try BookBub’s new website builder, Author Websites! Many successful authors have websites that are the hub of their online marketing activity — they provide a central platform for everything from blogging to book sales and email … [Read more...]
7 Book Promotion Trends & Tips from BookExpo 2019
At last week’s BookExpo 2019, the biggest annual publishing conference in the US, there were several educational panels featuring publishing professionals and book marketers. These industry thought leaders were buzzing about a wide variety of topics this year, from marketing … [Read more...]
20 Fantastic Book Cover Design Resources
Most authors and book marketers know that covers are important — and that it can be worth spending money for a professionally designed cover. After all, a book’s cover design has a proven impact on sales. But where can you go for help with your book cover design? We’re … [Read more...]
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